Digital marketing management professional who consistently delivers high-quality and results-focused marketing content. In-depth knowledge of social media marketing with expertise in identifying market trends..!! key responsibilities:
* Preparing Strategy, proposals and setup Campaign on Paid platform. (Google Ad Words, Bing Ads, Facebook, LinkedIn, Twitter)
* Campaign Setup - Search, Display, Re-marketing, Google Shopping, Mobile App Installs, Re-marketing, Dynamic Search Ads
* Improve AdGroup Structure for better Relevancy and Performance.
* Positive & Negative Keywords Research & Analysis.
* Improve Quality Score.
* Pay Per Click Bid Management on the basis of Market Area.
* Test & Offer New Strategies & Recommendation (such as Ad Extensions, Re-marketing, category targeting etc.)
* Familiar with Google Analytics.
* Device Targeting, Improve ROI, Conversion Rate, CTR & Quality Score.
* Monitoring Campaigns & Reporting.
* Ad Words Editor.
* On-Page & Off-Page SEO (Search Engine Optimization)
* Email Marketing tools like ( Mail Chimp & Send Grid)